Why Won’t an Apology Save Paula Deen? Yesterday, I was interviewed by Discovery News for an article about Paula Deen’s apology tour. I explained that the title of the book I co-authored with Gary Chapman is “When Sorry Isn’t Enough” because in most cases, saying “sorry” doesn’t fix everything. I also said, “Whether Deen can recover her brand remains to be seen, but a critical step will be to put her money where her mouth is and to be willing to offer some resources. I would suggest that she should find a charity that has to do with race education and really get behind it.” Read the full article here. #pauladeen.