Suspended Brewers Baseball Player Braun Phones in Apologies to Fans

Braun has surprised many people, myself included, by making personal calls to apologize. I give him a lot of credit for not just releasing a statement, reading a polished letter, or tweeting his apology in 140 characters or fewer. In our book, When Sorry Isn’t Enough, Gary Chapman and I talk about the value of making amends for wrongdoing.   Read More » When Sorry Isn’t Enough.

Expert: Sergio Garcia’s apology good, but incomplete.

My analysis is featured in article that just appeared in the Greensboro, NC News and Record newspaper. The topic was the sport story about Spanish golfer Sergio Garcia’s apology to legendary golfer Tiger Woods. What had Garcia said to offend Woods? Garcia was asked last week if he would invite Tiger Woods for dinner during the upcoming […]

Lance Armstrong is not Apology-Strong

Monday, Lance Armstrong admitted to doping in cycling in an interview with Oprah Winfrey. Last night, the Oxygen network broadcast the second part of the interview. I’ve analyzed Armstrong’s comments using the five languages of apology from my book with Gary Chapman by the same title.  Here is a numbered list of our apology languages.  Below, […]

Joe Paterno and the Penn State Scandal: Accepting Responsibility?

Update: Joe Paterno died of cancer on Jan. 22, 2012. I specialize in handling offenses.  To date, the Sandusky sexual abuse scandal in Pennsylvania has been long on offenses and short on apologies.  Given the pending trial/s, I imagine the apologies will be held until any future sentencing hearing.  In the meantime, here are my […]

A Bowl Full of Apologies

It started before the kickoff. Singer Christina Aguilera sang the wrong lyrics just three lines into her rendition  of our national anthem.  Her press release regarding her error has been called an ‘apology’ but to me, it sounds like an explanation and a request for understanding: “I got so caught up in the moment of […]

Did you see Nike’s Tiger Woods TV Advertisement?

This article by Richard Sandomir of The New York Times about  Mr. Tiger Woods is quite comprehensive.  I agree with his questions: “Why did Nike jump back on the Tiger bandwagon by running this ad today?”  “Should they have used images of his deceased Dad speaking to Tiger?” The public seems to want to move […]

Tiger Woods’ Media Circus at Augusta National

Like many people, I just tuned in to Tiger’s pre-tournament press conference.  Here are some highlights from Tiger’s comments (with my comments in parentheses): This media circus has been hard on the other players- I apologize to them. Over the past few years, I under-appreciated my fans and that was wrong of me. (Accepting responsibility, […]